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From our roots as a marketing software company to the all-purpose techie/creative nerds you see today, VLG does personalized, targeted programs better than anyone. We make B2B marketing cool. We grow B2C brands. We do the work. You take the credit.

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FAQs

Have questions about GDPR and CCPA compliance? Working with Marketo, HubSpot, or Pardot? Want to know how long it takes to launch your ABM program? VLG's got you covered.

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B2B 101

ABM increases click-through rates, pipeline growth, conversion rates, and deal velocity by cultivating your business's best-matched and most profitable accounts.

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About us

VLG provides strategic marketing, creative, execution, media buy, and fulfillment services. We stay open-minded and never dismiss innovation. We even have our own podcast studio!

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Our blog

Keep up to date with trends and changes in account-based marketing as we add new perspectives on topics including automation, B2B marketing, branding, data, metrics, direct mail, sales pipeline, technology, and more.

The Rise of Guerilla Mail, Again

Unique mail doesn't have to be in a big, custom-printed box. It can be subtle, yet intriguing. Guerilla mail is an attractive alternative to a box of Yetis and swag when facing the prospect of longer sales cycles. It got VLG customers big and small through the economic collapse of 2008-09.
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How To Market Your Cybersecurity Company: Secrets of Building Trust and Getting Meetings

Utilizing video content will disarm skeptical prospects and earn trust. Trust building between you and your customers should be a priority; this then leads to successful meetings. If the sales team is on the ball, you'll see conversions in no time.
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What will marketing look like in 2023?

It may not feel like it today, but marketing's future is looking bright. According to a recent forecast, revenue from marketing will reach $2.4 trillion by 2023. This is a significant increase from the current $1.8 trillion mark, and it's thanks to the continued growth of effective marketing techniques.
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VLG has been fantastic to work with. They never fail at thinking things through and pushing creative boundaries.
— Gretchen Weaver, Avere Systems
VLG is very creative, proactive, accommodating and responsive.
Would highly recommend them.
— Elias Abdo, ABBYY
VLG has a grasp on who our target market is and understand our goals.
— DeLaine Nick, ICE Mortgage Technology, Inc.
The pieces VLG designed have been so successful that prospects are actually calling us directly as a result!
— Courtney Pierce, Rapid7